Social Bookmarking Nation

Google has just done another update. And many website owners have been ’slapped’. However, those with good social bookmarking tools have largely avoided any penalty. Why? Good backlinks!

Social Bookmarking to Increase Blog Traffic
By Mark Petrelli

 With the staggering amount of blogs on the internet today and hundreds more being added daily, the competition for blog traffic is very fierce especially within the more popular subjects. Blog owners are trying hard to update their content regularly and expose themselves to the greatest portion of the relevant audience. However, this is getting harder and harder to accomplish. This is mainly due to the big search engines continually improving their tactics on how to index websites. In the beginning, it was easy enough to submit your website to link directories and thereby gain sufficient backlinks allowing you to get indexed. However due to certain techniques, such as spamming, the search engines have had to change their algorithms in order to assess whether a website is original containing relevant content or not. The next technique that was abused by site promoters was the blog and ping. This was one of the most powerful web promotion techniques when it originated. However, with the abundance of blogs and those creating blogs only for website promotion, there was an incredible volume of blogs that appeared. Originally, it was easy to get the blog indexed in the search engine with a high ranking but now this technique is not as effective. Therefore today, it is very difficult to use blog and ping to achieve high search engine rankings. One of the most popular techniques used today for website promotion and increasing blog traffic is article submission. Although this is a proven effective method, it is very time consuming. If you have the patience and knowledge, this venue would no doubt lead you to highly targeted traffic to your website. However, most web promoters are looking for quick and easy solutions to their problems and that is when social bookmarking comes into play.

Social bookmarking is basically saving bookmarks to a public website and "tagging" them with keywords. It is named "social" bookmarking because others can see your bookmarks and tags as you can see theirs. This creates a social environment in which you can collaboratively share and exchange websites that are relevant and to your liking. Now, how can one utilize social bookmarking to increase blog traffic? The technique is simple. If many people bookmark your website, then other web visitors will also be persuaded to bookmark it. Ultimately, as more and more people start bookmarking, the website becomes increasingly popular in the online community. The best part is that the audiences that will look at the bookmarks are already sharing similar interests and therefore the traffic to your website will receive will be highly targeted. Unfortunately, people are abusing this system by creating many accounts in the attempt to spread their websites into as many positions as possible. Therefore, there are measures being taken today to combat these abusers and delete the excessive accounts. Overall, if used properly, social bookmarking can increase your blog traffic substantially by sending highly relevant traffic to your blog.

There are several software on the market that have automated the social bookmarking processes so that you can spend less time with increasing blog traffic and more time writing content. Each of this software has their benefits and drawbacks since they have varied approaches in submitting websites to the social bookmarking sites. There is a review of the most popular social bookmarking software at the link below and see for your self.